Reading, Basingstoke and Wokingham

To find out more or arrange an initial appointment, contact Tony:

Tel: 01844 319286 or 07774 982596.

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Tony Maynard - Reading Business Advisor

Tony is an innovative management consultant and business advisor with a successful record in change management, strategic planning, succession planning and marketing.

Helping business owners in Reading, Basingstoke and Wokingham

Tony works with business owners and companies to help them:

  • restructure for growth or re-launch
  • look for private equity investment
  • embark on a major business change or transaction: e.g. starting up, raising finance, conducting an acquisition, planning an exit strategy or selling the business


He is passionate about helping smaller businesses, which he believes receive scant help from government or other sources, and yet they represent over 90% of the UK economy. His philosophy is based around the idea of ‘business building’, or helping a business to put in place the structures for long-term success. As he says: ‘Business Development – as the name implies – is all about process and will not necessarily succeed if the basics are not right. Business building is about structure – get that right and you will have the ideal platform for driving your business forward’.

Tony is a qualified marketeer and former Managing Director/Chief Executive/Marketing Director of SME businesses in manufacturing, retail/wholesale and construction sectors, including Habitat, Mothercare, RHM Foods Ltd, Parker Knoll and Laytons Wine Merchants, many of whom required major restructuring and new strategic planning. As CEO of the National Federation of Builders, he worked with over 2,500 SME Member Companies.


‘Tony worked with us continuously for 10 years, helping us to navigate some major changes that enabled the business to maintain steady profitability in the face of increased competition.

And when it came to exit planning, Tony advised on the preparation of a professional Business Plan and Information Memorandum and introduced us to advisors who offered a number of interested potential buyers. From our point of view, the process was greatly facilitated by his constant advice and thorough knowledge of our business, enabling us to retire last year’ .

Bob & Liz Robertson, Former Directors of Robertson Languages International Limited

Contact Tony Maynard

If you would like to explore how Tony can support you through your business journey, call 01844 319286 or 07774 982596 to request a free meeting. Alternatively contact him via this form.